Let’s start with: DON’T BE A VICTIM!
I get it. Times will be tough for a few, but don’t get down on yourself or let anyone else get you down. You are an entrepreneur and have the brainpower and passion to figure out how to take advantage… AND THAT IS WHAT YOU SHOULD DO. Today takes perseverance, courage, intelligence, and long term thinking. Consider the next week or two weeks as a reset for the business to understand how to capitalize. At Ava Digital, we are as much a business strategy consultant for small businesses as we are experts on SEO services.
Business Strategy - Let’s agree that over the next several months, people are going to be even more focused on “social distancing”. The future for Chicago small businesses and consumers are going to become more digital than ever. So, now is the time to plan your strategy. How are you going to get to your consumers and how are your consumers going to find you? Are you service based, how can you use video services to get your business going? Can you sell products as part of your solution? Can you offer subscription services? These are all questions to ask, but no matter what you answer, YOU MUST GET FOUND ON THE WEB. People will be looking for your services so do what you can to be ready to catch them when they are searching. At AVA digital, this is a busy time because small businesses are looking to beat the competition as consumers search for products and services.
Step 1 - Build Site
Build Your Website. Call Ava, we will walk you through what is required, Already have a website, ensure the site has all the right keywords that people are searching for. For example, SEO services Naperville is searched 100s of times per month and guess whose company comes up? Get it? When building your site, you have to make sure you have enough content written on your pages. It’s one of the key factors that allows your site to rank on Google. 1500 words on the home page and 500 words on every other page. Don’t worry, we can help. We provide web design services across Chicago.
Step 2 - Optimize
Optimize the site so Google grades it as an “A” for desktop and mobile. More than 50% of search will be done on a person’s phone so ensuring you are thinking about this is essential.
Step 3 - Blogging
We get it. It’s not easy to constantly write articles about your service, but there is a reason we always discuss this. Blogging about your services help continue to reinforce keyword content.
Step 4 - Back-linking & Citations
A secret that you have to start working on immediately is ranking your site. If your company does not show up on page 1 for your service in your area, that is enough to give us a call. Back-linking and citations are ways of getting votes for your site and allowing you to rank in your market.
Step 5 - Lets get Google To Help
Google My Business is a great source to localize your business and have it show up in the “map pack” This is critical because once you set this up you can beat out all your competition and guess what, not many businesses know how to do this and are losing out.
So, let’s get to work. Now is not the time wallow or just sit around and watch Netflix all day. Today is the day that you work on the business that is coming and I promise you it’s coming.
AVA Digital Marketing Provides SEO service in Naperville, Chicago, Glen Ellyn, and across the US. We build websites, consult businesses, manage social media accounts, and all that is digital.
We are the top digital marketing agency across Chicago supporting small businesses and helping them grow and generate customers. Our plan is simple. We build your site, optimize it, and get you to page 1 so that business comes your way.